Someone wisely said "If you can't blind them with
brilliance, then bedazzle them with bullshit..." I don’t know the name
of the person who quoted this but I am confident that if this man or women was
alive today then he/she would be for sure working with the Government of India.
From past few weeks, there are a series
of Ad- Campaigns on “Bharat Nirman” being aired on almost every channel. These campaigns
launched by United Progressive Alliance (The ruling political party of India) looks
to me something near similar to the “India Shining” campaign launched by
National Democratic Alliance (NDA) during their Government dated back 9 years
ago. The “Bharat Nirman” campaign just like the Oldie friend –“India Shining”
campaign 2004 is aimed at one single objective – the near coming election
season. But the name, the time, the ruling party and the growth has changed.
The big difference from 2004 is that the Congress cannot help making you
believe that everything in this country was brought to you by the Nehrus and
Gandhis (I Love Mahatma Gandhi), the rest of India are just passengers who ride their train. The Golden
Quadrilateral Highway which connects Kolkatta, Chennai and Bengaluru had
posters of AB Vajpayee placed everywhere during NDA’s rule but now they are
replaced by Sonia Gandhi’s as if she or her political party has sanctioned the
project. I respect Mrs.Gandhi for several reasons but sometimes I just wonder; does
she really deserve that kind of attention just because her suffix is Gandhi. I
think No. But yes, for sure she is a Woman who inspires me a lot for several reasons.
I will discuss that later someday in one of my post. But for today I just want
to concentrate upon the “BHARAT NIRMAN” Ads.
I don’t find them relevant today. And If I look at all these Ad Campaigns
with the research oriented mind fixed into the top floor of my Body, then it
will push me to the level of frustration. Let us talk about it now,
